Wakefield Parks & Recreation

Oct 29

The new identity for the Town of Wakefield’s Parks & Recreation department embraces a nostalgic visual that focuses on the outdoors and the iconic clock tower on the community’s town hall. The colorful design is inviting, with rounded shapes that enhance its approachability. With a plethora of variations, the department is prepared to extend its brand throughout the variety of programming it offers. Wakefield is a “small town,” and the Parks & Recreation is almost always at the heart of its “Big Fun.”